21st century lifestyles create new consumer segments
What is the new normal for how we grow up, live and grow old? This report looks at the statistical changes we observe in Europeans’ phases of life and ways of living over the last ca. 60 years. A lot has changed, and we keep finding new ways to renew the nuclear family or entirely dispense of the nuclear family. The report reflects on the market consequences that follow the change in lifestyles in the 21st century.
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SydEnergi, headed by Niels Duedahl, has initiated in collaboration with Copenhagen Institute for Futures Studies, a think tank with the name “BIG FUTURE 2025 – business with sustainable growth. The initiative, consisting of a vision study and an independent Advisory Board, will focus on how companies strategically and tactically prepare as best they can for a future where economic growth e.g. needs to walk hand in hand with sustainability in climate and resources. Several weighty business profiles have accepted becoming part of the initiative, including Ditlev Engel, who will head the Advisory Board.
BIG FUTURE is an independent vision study that will be facilitated by Senior Futurist Carsten Beck from the Copenhagen Institute for Futures Studies, and he points out: “No matter what we do, there are a range of megatrends and tendencies that the Danish business community needs to consider. However, the potential is vast, and hence growth will follow the ones who most rapidly are able to adapt their companies to the new market opportunities.
The BIG FUTURE study, which will run the next 12 months, consists of workshops, interviews, a growth seminar and conference, and advisory board meetings. The study will culminate in a comprehensive report with a management presentation that can be used strategically and inspire more Danish companies to create sustainable growth.
The Copenhagen Institute for Futures Studies has for the German think tank Bertelsmann Stiftung worked on the project Harnessing European Labour Mobility, and the results was just launched in new report in Brussels.
The free movement of workers, while being one of the EU’s key success stories, remains the topic of heated debates. The project Harnessing European Labour Mobility aims to re-orientate the debate about free movement to the essential question: What can the European Union and individual Member States do in order to facilitate intra-EU labour mobility and maximize its potential for growth and employment?
The Institute has among other things contributed with workshop facilitation and scenario analysis for the project.
Technological progress is one of the most important drivers of change and growth in our society.
This report takes a closer look at technological advances coming in the next 25 years in information and communication technology, robots, advanced materials, and biotechnology, and the reports examines how these advances will influence the following selected sectors in our society: production and trade, consumption and service, energy and climate, infrastructure, and security.
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Silk Road is the subject for the main article in this issue.
Hundreds of drug dealers are right now pushing their products online to thousands of customers. Not even hackers, thieves, and undercover cops are able to quench the spirit of what resembles a revolution in the making. In 2014, the neighbourhood pusher is your mailman. Other topics and articles in this issue: Lagos leaping towards a hi-tech future / Hikikomori: Japanese adults in voluntary isolation / Is Dad the new Mom? / FarGen: The Faeroese genome adventure / The future of civilisation / Technology & science / Do we need to be literate in the future? / Futures past: Polywater / Behavioural trends / Sneak peek: Future home and family / African Myth busting, and much more…
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